The first iteration of the No Bull Cause was a campaign designed to make finding milk refill easier.

Find your whey

A map of the grocers and cafés that use milk on tap in Melbourne

No Bull is a campaign promoting milk on tap as an alternative to buying
milk in single-use plastic packaging.

(no bull) partnered with Into Carry and ZeroTag to design and produced a unique product that makes integrating milk refill into your life easy and stylish.

Constructed from a single piece of layered fabric and upcycled milk cartons.

Milk on tap?

There's a bag for that.

Milk on tap? There's a bag for that.

Ergonomic design frees up hands whilst shopping for groceries or getting your morning coffee.

A bag made from trash?

Each bag is made from upcycled plant-based-milk cartons sourced from local coffee shops.

Single piece construction means the bag can be deconstructed and packaged in a box that’s only 3cm thick.

Milk on tap?

There's a bag for that.

Milk on tap? There's a bag for that.

300 million tons of packaging is produced every year just to be destined for landfill.

Every year, Aussies consume 2.5 billion litres of drinking milk.

It often feels like the problem is too big for an individual to make a difference, but the trick is to start by changing people’s habits.

What ever happened to the milk man? Reusing bottles? Local dairies? No plastic?

Time to try milk on tap!
It’s closer than you think.